Marketing quotes:

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  • Marketing is too important to be left to the marketing department. -- David Packard
  • Marketing takes a day to learn. Unfortunately, it takes a lifetime to master. -- Philip Kotler
  • Marketing has always been about the same thing - who your customers are and where they are. -- Noah Kagan
  • Marketing is about spreading ideas, and spreading ideas is the single most important output of our civilization. -- Seth
  • The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. -- Peter Drucker
  • Marketing is the devil. -- Billy Bob Thornton
  • Marketing just got hard. -- Gary Vaynerchuk
  • Marketing is about innovation. -- Beth Comstock
  • The Best Marketing Is Education! -- Nylus Stanton
  • Marketing management is now tribal leadership. -- Seth Godin
  • Marketing is neither good nor evil. -- Paula Scher
  • Marketing is what gets you noticed. -- Rowan Atkinson
  • Marketing is about spreading the love. -- Jonah Berger
  • Micro-Content + Community Management = Effective Social Media Marketing -- Gary Vaynerchuk
  • Marketing is everything and everything is marketing, -- Regis McKenna
  • Marketing begins before the product is launched. -- Seth Godin
  • Marketing is an investment, not a cost. -- Martin Sorrell
  • Marketing is a contest for people's attention. -- Seth Godin
  • Marketing only really works with word of mouth. -- Morgan Freeman
  • Marketing starts even before our books are published. -- Heather Hart
  • Marketing is designed to bring people into something. -- Sue Naegle
  • Marketing is a race without a finishing line -- Philip Kotler
  • Marketing is really just about sharing your passion. -- Michael Hyatt
  • Content Marketing is all the Marketing that's left. -- Seth Godin
  • Marketing is for companies who have sucky products. -- Fred Wilson
  • Marketing, when done well, is about story telling. -- Evan Williams
  • Marketing is the distinguishing, unique function of the business. -- Peter Drucker
  • Marketing is a necessary part of the creative process. -- Paula Scher
  • Marketing is really theater. It's like staging a performance. -- John Sculley
  • Marketing should focus on market creation, not market sharing -- Regis McKenna
  • Write when drunk. Edit when sober. Marketing is the hangover. -- Ashwin Sanghi
  • Marketing and innovation make money. Everything else is a cost. -- Peter Drucker
  • Marketing that works is marketing that people choose to notice. -- Seth
  • Marketing and innovation produce results; all the rest are costs. -- Peter Drucker
  • Marketing has taken such a complete shift, thanks to the internet. -- James Wan
  • Marketing is what you do when your product is no good. -- Edwin H. Land
  • Marketing is what you do when your product is no good. -- Edwin H. Land
  • Marketing is becoming a battle based on information than on sales power. -- Philip Kotler
  • Marketing is the set of human activities directed at facilitating and consummating exchanges. -- Philip Kotler
  • Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for. -- Christine Comaford-Lynch
  • Marketing has long known how to exploit fads and how to develop trends. -- Geoffrey Moore
  • Marketing strategy is a series of integrated actions leading to a sustainable competitive advantage. -- John Sculley
  • Marketing is not about your agency winning awards. It's about your organization winning business. -- David Meerman Scott
  • Social Media brands faster than any other existing Marketing plan and for much cheaper! -- Germany Kent
  • Marketing tells a story that spreads. Sales overcomes the natural resistance to say yes. -- Seth Godin
  • Marketing is all about providing information that will heighten someone's anticipated and real pleasure. -- Dan Ariely
  • Advertising is just a symptom, a tactic. Marketing is about far more than that. -- Seth
  • Five Minute Marketing is entertaining and thought provoking marketing advice by a Canadian for Canadians. -- Dan Poynter
  • Marketing is not selling. Marketing is building a brand in the mind of the prospect. -- Al Ries
  • There is a shotgun wedding going on and its between Marketing and IT. Finance's worst nightmare -- Beth Comstock
  • Marketing is no longer about the stuff that you male, but about the stories you tell. -- Seth Godin
  • Marketing is what a company is in business to do. Marketing is a company's ultimate objective. -- Al Ries
  • Marketing executives like big budgets, as big budgets make it easier to grow the top line. -- Bill Gurley
  • Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day. -- Beth Comstock
  • Marketing is not a function, it is the whole business seen from the customer's point of view. -- Peter Drucker
  • Marketing is not inherently bad. That's just dumb. That's said by somebody that isn't doing enough work. -- Paula Scher
  • The difference between Sales and Marketing is that Marketing owns the message and Sales owns the relationship. -- John Jantsch
  • Marketing is the art of seeing (and then creating) what might be interesting to more than our friends -- Seth Godin
  • Marketing is the way your people answer the phone, the typesetting on your bills and your return policy. -- Seth Godin
  • Marketing and press kicks up dust. It gets in your eye, and then you're not focusing on the product. -- Jan Koum
  • By its very nature and design, Network Marketing is a strikingly Fair, Democratic, Socially Responsible system of generating wealth. -- Robert Kiyosaki
  • Marketing is a very good thing, but it shouldn't control everything. It should be the tool, not that which dictates. -- Nicolas Roeg
  • Marketing is essentially about feeding the poop back to diners fast enough to make them think they're still getting real food. -- Douglas Coupland
  • Marketing to girls constantly presents a hypersexualized idea of girls; they're expected to appear sexy but be cut off from their sexuality. -- Peggy Orenstein
  • Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value. -- Philip Kotler
  • Marketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent, persistent and brave. -- Seth Godin
  • Any change in form produces a fear of change, and that has accelerated. Marketing is the death of invention, because marketing deals with the familiar. -- Nicolas Roeg
  • Writing a book is like sliding down a rainbow! Marketing it is like trudging through a field of chewed bubblegum on a hot, sticky day. -- Betty Dravis
  • Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it. -- Seth Godin
  • Because its purpose is to create a customer, the business has two and only two functions: Marketing and Innovation. Marketing and Innovation produce results. All the rest are costs. -- Peter Drucker
  • Marketing is not bragging, and touting one's wares is not evil. The baker in the medieval town square must holler, 'Fresh rolls!' if he hopes to feed the townfolk. -- Jeffrey Zeldman
  • Marketing used to be what you say Now, marketing is what you do. What you make. How you act. The choices you make when you are sure no one is looking. -- Seth Godin
  • I feel luck plays a vey crucial role in determining the success of the book. Marketing a book is also very important. You need to try all tricks in the trade. -- Ashwin Sanghi
  • Marketing is always a tricky thing with a rated R movie. Sometimes people just get what it is and they want to come see it, and sometimes you have to explain it more. -- Andy Samberg
  • Your culture is your brand. -- Tony Hsieh
  • By listening, marketing will re-learn how to talk. -- David "Doc" Searls
  • The consumer isn't a moron; she is your wife. -- David Ogilvy
  • Business has only two functions - marketing and innovation. -- Milan Kundera
  • Your most unhappy customers are your greatest source of learning. -- Bill Gates
  • Advertising is an environmental striptease for a world of abundance. -- Marshall McLuhan
  • Money coming in says I've made the right marketing decisions. -- Adam Osborne
  • No great marketing decisions have ever been made on qualitative data -- John Sculley
  • The more informative your advertising, the more persuasive it will be. -- David Ogilvy
  • I like to look nice, but I'm not marketing being beautiful. -- Bethenny Frankel
  • Knowledge is of no value unless you put it into practice. -- Anton Chekhov
  • If you aim at nothing, you will hit it every time. -- Zig Ziglar
  • Don't blame the marketing department. The buck stops with the chief executive. -- John D. Rockefeller
  • Nobody cares how much you know, until they know how much you care. -- Theodore Roosevelt
  • Stopping advertising to save money is like stopping your watch to save time. -- Henry Ford
  • Sustainable fishing is a fraud. It's a marketing term that really means 'business as usual.' -- Paul Watson
  • Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. -- Leo Burnett
  • Amateurs sit and wait for inspiration, the rest of us just get up and go to work. -- Stephen King
  • I think putting labels on people is just an easy way of marketing something you don't understand. -- Adam Jones
  • The strategic marketing paradigm of Open Source is a massively-parallel drunkard's walk filtered by a Darwinistic process. -- Bruce Perens
  • You can win with consistent benefits, delivered over time. You win by incrementally earning share, attention and trust. -- Seth Godin
  • Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product. -- David Ogilvy
  • The reason it seems that price is all your customers care about is that you haven't given them anything else to care about. -- Seth Godin
  • Never forget that you only have one opportunity to make a first impression - with investors, with customers, with PR, and with marketing. -- Natalie Massenet
  • If your stories are all about your products and services, that's not storytelling. It's a brochure. Give yourself permission to make the story bigger. -- Jay Baer
  • Word-of-mouth marketing is a crucial component of organic growth for startups and one of the primary ways that Weebly has grown to over 15 million customers. -- David Rusenko
  • I've been a DJ, janitor, ditch digger, waitress, computer instructor, programmer, mechanic, web developer, clerk, manager, marketing director, tour guide and dorm manager, among other things. -- Sherrilyn Kenyon
  • Word of mouth is the most valuable form of marketing, but you can't buy it. You can only deliver it. And you have to really deliver. -- G-Eazy
  • And let's be clear: It's not enough just to limit ads for foods that aren't healthy. It's also going to be critical to increase marketing for foods that are healthy. -- Michelle Obama
  • Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising. -- Howard Schultz
  • In marketing I've seen only one strategy that can't miss - and that is to market to your best customers first, your best prospects second and the rest of the world last. -- John Romero
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  • The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency. -- Bill Gates
  • Traveling in Europe made me understand that America has an island mentality: No one exists except us. There's a whole other world out there, but most Americans - all they know is America, the marketing plan. -- will.i.am
  • Transforming a brand into a socially responsible leader doesn't happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values. -- Simon Mainwaring
  • I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination. -- David Ogilvy
  • This is the entertainment industry, so game designers have to have a creative mind and also have to be able to stand up against the marketing people at their company - otherwise they cannot be creative. There are not that many people who fit that description. -- Shigeru Miyamoto
  • I don't know the rules of grammar... If you're trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think. We try to write in the vernacular. -- David Ogilvy
  • I love and admire the American culture and the American dream. I learnt so many things about the American shoe industry and marketing strategies. I caught the secrets of American casual wear, that is elegant and wearable, retro and modern, and mixed it with an Italian touch, luxurious and handmade. -- Diego Della Valle
  • There are a lot of musicians who are still desperately trying to pretend that it's 1998 and by having a huge marketing campaign, they somehow believe that they can sell 10 million records. That's delusional. No one sells 10 million records. The days of musicians getting rich off of selling records are done. -- Moby
  • More brands are waking up to their social responsibility and doing good work through cause marketing campaigns. Yet too many still go about it the wrong way. I mean 'wrong' in two senses. Firstly, they are marketing ineffectively, and secondly, as a consequence their positive social impact is not maximized. -- Simon Mainwaring
  • I realize that having a style would be very beneficial for my practice from a marketing standpoint, but I can't do it. I believe my responsibilities as an architect are to design the most appropriate building for the place. Each place has a distinct culture and function, which for me requires an appropriate answer. -- Cesar Pelli
  • I see an insidious problem in the marketing of weddings as 'the happiest day of your life.' The pressure that is placed upon this event to be the alpha and omega of your entire existence makes it, I think, into a kind of nuptial New Year's Eve, and we all know how that usually turns out. -- Jessi Klein
  • For the music business, social networking is brilliant. Just when you think it's doom and gloom and you have to spend millions of pounds on marketing and this and that, you have this amazing thing now called fan power. The whole world is linked through a laptop. It's amazing. And it's free. I love it. It's absolutely brilliant. -- Simon Cowell
  • There is probably a perverse pride in my administration... that we were going to do the right thing, even if short-term it was unpopular. And I think anybody who's occupied this office has to remember that success is determined by an intersection in policy and politics and that you can't be neglecting of marketing and P.R. and public opinion. -- Barack Obama
  • To me, we're marketing hope. -- Joel Osteen
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