Advertising products quotes:

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  • When advertising is involved, you, the user, are the product. -- Jan Koum
  • Advertising doesn't create a product advantage. It can only convey it. -- William Bernbach
  • Great advertising, in and of itself, becomes a benefit of the product. --
  • Advertising treats all products with the reverence and the seriousness due to sacraments. -- Thomas Merton
  • I am responsible for creating and overseeing the future products that make up Google Advertising. -- Susan Wojcicki
  • Obviously the commercial news media tries to get you worked up and terrified so you'll buy products that they're advertising. -- Matt Taibbi
  • The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself. -- Leo Burnett
  • Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it. -- Will Rogers
  • If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them. -- Will Rogers
  • People don't understand the logistics of advertising. To have the ads purchased and run, you need to have a series of products that work together. -- Susan Wojcicki
  • There are rules in advertising, and those rules are self-imposed by the client companies because they don't want their products to be seen as dishonest. -- Paul Arden
  • It is flagrantly dishonest for an advertising agent to urge consumers to buy a product which he would not allow his own wife to buy. -- David Ogilvy
  • But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer. -- Jay Chiat
  • The headline is the 'ticket on the meat.' Use it to flag down readers who are prospects for the kind of product you are advertising. -- David Ogilvy
  • WhatsApp only wanted to focus on how current users were engaging with the product. Like how they did not use advertising and kept the experience uncluttered. -- Jim Goetz
  • Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if they stopped. -- David Ogilvy
  • Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them. -- David Ogilvy
  • The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment. -- Michael Schudson
  • The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace. -- David Ogilvy
  • There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster. -- Jerry Della Femina
  • If you use your money to create exceptional products and services, you won't need to spend it on advertising. -- Seth Godin
  • Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on. -- David Ogilvy
  • Good products can be sold by honest advertising. If you don't think the product is good, you have no business to be advertising it. -- David Ogilvy
  • The triumph of advertising in the culture industry is that consumers feel compelled to buy and use its products even though they see through them. -- Theodor Adorno
  • Apple no longer builds any products. When I was there, people used to call Apple "a vertically integrated advertising agency," which was not a compliment. -- John Sculley
  • The advertising man is a liaison between the products of business and the mind of the nation. He must know both before he can serve either. -- Glenn Frank
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