Product marketing quotes:

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I left Google after four years of working on Google Maps, search, and Google TV as a product marketing manager. I knew I wanted to do something on my own. -- Brit Morin
Marketing is for companies who have sucky products. -- Fred Wilson
Marketing is what you do when your product is no good. -- Edwin H. Land
There's nothing remotely interesting to me about marketing music as a product. -- Marc Edwards
We're obviously going to spend a lot in marketing because we think the product sells itself. -- Jim Allchin
I did not sell Amway, but I sold Shaklee, which was an Amway-type product sold through multi-level marketing. -- Andy Kindler
The Free People brand plans to drive growth on three different fronts: product expansion, geographic expansion and improved marketing. -- Richard Hayne
Marketing and press kicks up dust. It gets in your eye, and then you're not focusing on the product. -- Jan Koum
Often, the disconnect between the marketing hype around a new product and what the product actually does is astounding. -- Mitch Kapor
Like Free People, the Urban brand is planning to grow by expanding product assortments, expanding the brand reach and by improved marketing. -- Richard Hayne
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. -- Peter Drucker
A lot of very popular mainstream artists are products of record companies and marketing companies, and any time anyone can stand outside of that, that's interesting. -- Marco Brambilla
My background was computer science and business school, so eventually I worked my way up where I was running product groups - development, testing, marketing, user education. -- Melinda Gates
I was a VP of marketing, I was regional sales manager in fashion, and marketing director in communications and product development. I was always a corporate Fortune 500 girl. -- Patti Stanger
People are in such a hurry to launch their product or business that they seldom look at marketing from a bird's eye view and they don't create a systematic plan. -- Dave Ramsey
Steve Jobs was the greatest manufacturer of consumer products of his age. His marketing vision put him on par with Henry Ford, and his grasp of the aesthetic component to industrial design far surpassed Ford's. -- Timothy Noah
To buy an Apple product is to bet on the longevity of the closed system to which we've committed ourselves. And that system is embodied - through marketing as much as talent - by Steve Jobs. -- Douglas Rushkoff
Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word. -- Ryan Holmes
I'm looking for best practices constantly. Apple has beautiful design, beautiful product, incredibly functional. But mostly it's about picking product, getting behind it, marketing it and introducing it to a customer. What they've done just inspires me. -- Millard Drexler
I think there's a difference between having a bestselling book - meaning through marketing, PR and buying that first wave of customers - and writing a bestselling book. The second implies that the product propels itself to the best seller list. -- Timothy Ferriss
Marketing begins before the product is launched. -- Seth Godin
Great marketing only makes a bad product fail faster. -- David Ogilvy
Great marketing cannot sell a pedestrian product very well. -- John Sculley
Marketing is what you do when your product is no good. -- Edwin H. Land
There's nothing remotely interesting to me about marketing music as a product. -- Marc Edwards
Market-driven design builds the success of the product's marketing into the product itself. -- Seth Godin
Force yourself to simplify every initiative, every product, every marketing, everything you do. -- Keith Rabois
Nike is a marketing-oriented company, and the product is our most important marketing tool -- Phil Knight
Ninety percent of the success of any product or service is its promotion and marketing. -- Mark Victor Hansen
Money spent in complying with a regulation cannot be spent again on marketing or product research. -- Joel Miller
Good marketing offers us a view of the world. Bad marketing offers us a product to buy. -- Simon Sinek
All you need is the best product in the world, the most efficient production in the world and global marketing. -- Akio Morita
Content-based marketing gets repeated in social media and increases word-of-mouth mentions; it's the best way to gather buzz about a product. -- Marsha Collier
No growth hack, brilliant marketing idea, or sales team can save you long term if you don't have a sufficiently good product. -- Sam Altman
If your marketing is not delivering consumers to the cash register with their wallets in their hands to buy your product, don't do it. -- Sergio Zyman
I have come to believe that politicians are in the business of 'marketing' their product to the public, by exaggerating threats and over-selling government solutions. -- Arnold Kling
What businesses really need is to build connections that last, connections that transcend a single product or marketing campaign, connections that span an extended period. -- Kim Garst
There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business. -- Akio Morita
Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it. -- Seth Godin
Many companies forget what it means to make great products. After initial success, sales and marketing people take over and the product people eventually make their way out. -- Steve Jobs
Competition is a great thing and critically important in any industry. I respect the companies that build their brand through innovation/great product, packaging, sharp marketing and clever ideas. -- John Robinson

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