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  2. midmarket vs upmarket

different between midmarket vs upmarket

midmarket

English

Alternative forms

  • mid-market

Etymology

mid- +? market

Adjective

midmarket (comparative more midmarket, superlative most midmarket)

  1. designed for customers with a middle income

Adverb

midmarket (comparative more midmarket, superlative most midmarket)

  1. towards the middle class share of the market

Noun

midmarket (uncountable)

  1. (economics) The market in mid-priced commodities

See also

  • downmarket
  • upmarket

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upmarket

English

Etymology

up- +? market

Pronunciation

Adjective

upmarket (comparative more upmarket, superlative most upmarket)

  1. Designed for customers with a high income.

Adverb

upmarket

  1. Towards the more expensive end of the market.

Antonyms

  • downmarket

Coordinate terms

  • downmarket
  • midmarket

Verb

upmarket (third-person singular simple present upmarkets, present participle upmarketing, simple past and past participle upmarketed)

  1. To make or become upmarket.
    • 1992, Elizabeth Wilson, The Sphinx in the City (page 159)
      […] their flats and shops are upmarketed or pulled down to be replaced by hotels, offices and a privately owned park.

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