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advertisement

English

Alternative forms

  • advertizement

Etymology

From Middle French advertissement (statement calling attention), compare French avertissement (warning). See advertise. Equivalent to advertise +? -ment.

Pronunciation

  • (Received Pronunciation) IPA(key): /?d?v??t?sm?nt/, occasionally /?ædv?ta?zm?nt/
  • (General American) /?ædv??ta?zm?nt/, less often IPA(key): /?d?v?t?zm?nt/
  • (General New Zealand) IPA(key): /?ædv??t??zm?nt/, /?d?v??t?sm?nt/
  • Hyphenation: ad?ver?tise?ment

Noun

advertisement (countable and uncountable, plural advertisements)

  1. (marketing) A commercial solicitation designed to sell some commodity, service or similar.
  2. A public notice.
  3. A recommendation of a particular product, service or person.
  4. (obsolete) Notoriety.
  5. (card games) In gin rummy, the discarding of a card of one's preferred suit so as to mislead the opponent into thinking you do not want it.
    • 1947, On Gin Rummy: An All-American Roundup (page 121)
      The safest time to answer a possible advertisement is when you have no indication as to what suit your opponent wants. Then even if he has advertised, the odds are that your answer is not the card he is looking for.

Synonyms

  • (commercial solicitation): ad, advert
  • (public notice):

Hyponyms

  • commercial
  • infomercial

Derived terms

Related terms

  • advertising
  • adware

Translations

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advertisingafecbe

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  • what is advertising fee
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