Sanjay Rawal quotes:

The Flavr Savr wasn't about taste at all; that was just the name. It was about the shape and the shipability of it. My dad's company was all about flavor. His tomatoes are some of the best selling at Trader Joe's and Whole Foods.

I worked on human rights projects in Haiti, Cameroon, and East Asia, and the bigger ones tended to do with agriculture. My role was to make sure that there was equity that remained at the base of those projects, with the workers. I had a couple of different lives.

We saw people sleeping in homeless encampments in Napa Valley and Sonoma. Horrific ones in Watsonville. It's different because you're looking at homelessness and the lack of housing, less than something that's institutionalized.

My dad was a breeder. Most of his work happened in little test plots and didn't require much labor. He tried growing them for a while, and realized that farming is hard. It's just brutally hard. We didn't have the interest or fortitude to farm.

My dad worked for Del Monte and then for Monsanto as one of the chief scientists on the Calgene Flavr Savr Tomato. But it was a huge disaster because the tomato didn't taste good. And then my dad started his own genetics company and I began doing that with him. He and I ran a genetics company for 10 years. And so I sold seeds to Florida.

I had the human rights life, and I had the family business life.

In Florida, then, and for farm workers for the most part in the US, there's a real sense of economic segregation. In the South, the structures of economic segregation still existed.