Online advertising quotes:

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One thing we didn't know in 1996 is that it's very, very difficult, if not impossible, to sustain a culture with online advertising. -- Howard Rheingold
One of the unintended negative consequences of online advertising has been the loss of value in traditional classifieds. It's simply quicker, simply easier for an end user who's online, on a broadband connection, to look things up and to figure out what they want to buy. -- Eric Schmidt
As our initial click fraud research study showed last year, there is an obvious problem in the online advertising world. The challenge is that I'm not sure anyone really knows the extent of the click fraud problem. -- Flint McGlaughlin
You can say on one hand the market is crazy but it's not 1999. People have had their medicine from overexuberance. I find it really interesting that those two businesses, Yahoo! and Google, which are just online advertising businesses, are valued at more than the media behemoths in America. -- James Packer
The number of small businesses in the United States totals about 25 million. Because most of these have a local trading territory, relatively few advertise online. Online advertising reaches the masses of the Internet world, whether they are local or not. -- Marc Ostrofsky
Online advertising may not be much more successful than an old double-barrel, but - like a good spray of buckshot - it makes up for its lack of accuracy with sheer volume. There are 10 unique ads listed with every Gmail message in your queue, each tied to the message content. And a paying sponsor. -- Douglas Rushkoff
Online advertising is display plus search. -- David Filo
Traditional media brand advertising is 65% to 70% spend; online, it's like 28%. You've got a huge margin. -- Ross Levinsohn
Advertising is very simple in a lot of ways. Advertisers go where the users go, and users are choosing to spend a lot more time online. -- Susan Wojcicki
Online advertising works, although it lands especially on search engines like Google and Yahoo. They achieve much higher revenues online than the websites of publishing companies. -- Hubert Burda
The advertising market in China is big and is still growing at a considerable pace. While online video is emerging as a mainstream advertising solution, it still represents a relatively small portion of advertising budget in China. -- Victor Koo
OKCupid's model is almost entirely based on advertising, which is the way most online media is monetized these days, whether it's the news or whether it's sports, and we think online dating is going to evolve in the exact same way. -- Sam Yagan
I think you will see a point where the traditional model of advertising on TV or advertising online will go, and advertisers will cover one programme, no matter what platform it's being broadcast on. You'll see the same ads whether you are watching it on your TV, your computer or your phone. -- Chad Hurley
The online musical universe has become Balkanized, with many sites focusing on minute niches. That works well for reaching very specific demographics, which is wonderful for advertising, but it flies in the face of the common wisdom that people's tastes have become more diverse as music of any description has become a mouse-click away. -- Michael Azerrad
I went to UCF in Florida in Orlando. I went for advertising and public relations. I moved out to California my senior year because I knew I wanted to be an actor, but I also wanted to finish school and get my degree. I took mainly a bunch of criminal justice courses online for the last year because that's all that they offered. -- Drew Seeley

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