Marketing research quotes:

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People don't know what they want until you show it to them. That's why I never rely on marketing research. Our task is to read things that are not yet on the page. -- Steve Jobs
Babies and young children are like the research and development division of the human species, and we grown-ups are production and marketing. -- Alison Gopnik
We are working to understand the tastes of people born in the 1980s and 1990s - it is very different from my generation. We do our own research. Marketing research companies, I think, are relatively academic. -- Zong Qinghou
Drug companies say they need to charge ever-higher prices to cover their research costs, but they spend far less on research and development than they do on marketing and administration, and afterwards they actually keep more in profits. -- Marcia Angell
I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination. -- David Ogilvy
Programmers and marketing people know how to get into your subconscious - they spend millions of dollars researching colors, shapes, designs, symbols, that affect your preferences, and they can make you feel warm, trusting, like buying. They can manipulate you. -- Richard Hatch
Money spent in complying with a regulation cannot be spent again on marketing or product research. -- Joel Miller
Babies and young children are like the research and development division of the human species, and we grown-ups are production and marketing, -- Alison Gopnik
A research division develops marketing material for its deal makers. We have no policy position. If you have a policy position you can't possibly forecast. -- George Friedman
When you are a great scholar of stupidity, logics and marketing, you can do practically everthing, from business to trading, from spiritual research to artistic criticism. -- William C. Brown

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