Typefaces quotes:

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  • Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring. -- Rick Poynor
  • All typefaces are historical. -- Jonathan Hoefler
  • Anyone who uses Helvetica knows nothing about typefaces. -- Wolfgang Weingart
  • By the year 2000 every secretary will have a favorite typeface. -- Roger Black
  • A great typeface is not a collection of beautiful letters, but a beautiful collection of letters. -- Walter Tracy
  • Someday I'll design a typeface without a K in it, and then let's see the bastards misspell my name. -- Frederic Goudy
  • The meaning is in the content of the text and not in the typeface, and that is why we loved Helvetica very much. -- Wim Crouwel
  • How can there be too many typefaces in the world? Are there too many songs, too many books, too many places to go? -- Rian Hughes
  • At first, writing for The New Yorker was very scary to me. I couldn't imagine anything that I would write in that typeface. -- David Sedaris
  • The seventies were my fattest decade. Overall I think the seventies were distinctly bulbous. People looked chunky, typefaces were rounded, writing implements penile. -- Will Self
  • Berthold is still a good typeface, but even Berthold has some less than attractive features, and then I just cut them off because I didn't like them. -- Wolfgang Weingart
  • In the new computer age, the proliferation of typefaces and type manipulations represents a new level of visual pollution threatening our culture. Out of thousands of typefaces, all we need are a few basic ones, and trash the rest. -- Massimo Vignelli
  • If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it's likely that no personal computer would have them. -- Steve Jobs
  • I don't think that type should be expressive at all. I can write the word 'dog' with any typeface and it doesn't have to look like a dog. But there are people that [think that] when they write 'dog' it should bark. -- Massimo Vignelli
  • The most popular typefaces are the easiest to read; their popularity has made them disappear from conscious cognition. It becomes impossible to tell if they are easy to read because they are commonly used, or if they are commonly used because they are easy to read. -- Zuzana Licko
  • Helvetica was a real step from the 19th century typeface... We were impressed by that because it was more neutral, and neutralism was a word that we loved. It should be neutral. It shouldn't have a meaning in itself. The meaning is in the content of the text and not in the typeface. -- Wim Crouwel
  • I think a lot of people overlook the importance of the menu as a marketing tool and a way of communicating to the customer what the ambition of their restaurant is. Not only the typeface and the design, but what is it printed on? Is it cheap-looking? Is it the right kind of paper for that restaurant? -- Joe Bastianich
  • Each typeface is a piece of history, like a chip in a mosaic that depicts the development of human communication. Each typeface is also a visual record of the person who created it - his skill as a designer, his philosophy as an artist, his feeling for... the details of each letter and the resulting impressions of an alphabet or a text line. -- Will Burtin
  • I hate to see great works of literature ghettoized, whereas others that conform to the rules, conventions, and procedures of the genre we call literary fiction get accorded greater esteem and privilege. I also have a problem with how books are marketed, with certain cover designs and typefaces. They're often stamped with an identity that has nothing to do with their effect on the reader. -- Michael Chabon
  • It's a cliché, but typefaces are really just ingredients. -- Michael Bierut
  • I'm not an expert in typefaces that serve scientific writing, but I'd guess that's another dozen or two. -- Michael Bierut
  • I believe sans serif typefaces - today upheld as models of neutrality and legibility - were called "Grotesques" in the 19th century because people thought they were hideous. But now we're used to them. -- Michael Bierut
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