Jonah Peretti quotes:

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  • Mormons know that it's not enough to practise your religion - you also have to spread your religion.

  • People don't do good work when they feel like losers and are second-class citizens within their own company.

  • It's important that all my friends have verified Twitter accounts. The blue checkmark makes me feel comfortable and like I'm friends with a legit, high-quality person. I also prefer friends with ridiculously long usernames.

  • I'm a typical Capricorn. I'm hardworking, loyal, sometimes stubborn, and I don't believe in astrology.

  • Facebook will figure out ways to allow people to have good businesses.

  • I think a lot about how ideas spread, how information spreads, why is it that something you're really proud of and you spend a lot of time creating sometimes doesn't go anywhere, and something that you kind of do on the side, on a lark, ends up getting shared and passed around and having this big impact.

  • A lot of web companies will take a short-term approach and sell to an incumbent and don't end up living up to their full potential.

  • Did you know that the Stegosaurus lived further away from the Tyrannosaurus Rex than we are from the Tyrannosaurus Rex in time?

  • Mormons know that its not enough to practise your religion - you also have to spread your religion.

  • BuzzFeed started as a lab with a small team where we would play with ideas.

  • One of the things that is counterintuitive about BuzzFeed is that there's not a natural corollary to what we're doing because it isn't possible to distribute content through word-of-mouth in print.

  • I think the best content on BuzzFeed is something you share with someone else in your life, and it connects you to them. And that's a big part of what e-mail's about as well.

  • Im a typical Capricorn. Im hardworking, loyal, sometimes stubborn, and I dont believe in astrology.

  • I think people often miss the fact that things often start in a swashbuckling like low cost just get it done kind of way, even when they grow into these iconic brands.

  • At The Huffington Post, we thought of the front page as a one-stop shop for everything you'd need in news.

  • The math helps you have better understanding and helps you have more creative ideas, but you can't replace the creative ideas

  • People on Twitter can follow tech if they're interested in tech, or business if they're interested in business, or they can follow celebrities that they're fans of.

  • If you look at the heritage of the best advertising, you can make stuff that is great for both readers and advertisers. I don't think Don Draper would have loved banner ads.

  • People used to share things with e-mail on a massive scale. If you remember e-mail forwards from the late '90s, it was a terrible way to share content.

  • The biggest misconception people have is that quality is all that matters. The truth is that quality helps, but there's a ton of high-quality things that don't go anywhere.

  • People say the Internet's made of cats. The reason isn't because of cats; it's because people like to have an emotion where they say 'aww' all at the same time.

  • A creative idea plus a fresh network is the best way to go from zero to millions.

  • You can drastically increase your chances for success if you try lots of things and bring the best forward.

  • You know when you get a crush on a person you don't know that much about them, you're sort of obsessed with them, you want to spend more time with them.

  • The world needs sustainable, profitable, vibrant content companies staffed by dedicated professionals; especially content for people that grew up on the web, whose entertainment and news interests are largely neglected by television and newspapers.

  • The trick isn't so much creating the right thing; the trick is finding the right networks.

  • I think a lot about how ideas spread, how information spreads, why is it that something youre really proud of and you spend a lot of time creating sometimes doesnt go anywhere, and something that you kind of do on the side, on a lark, ends up getting shared and passed around and having this big impact.

  • You don't want everyone to see a piece of content. You want the people who are really excited about the content to see it.

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